PAPERBACK EDITIONBusiness Leadership the Marine Corps Way
For more than 200 years, the U.S. Marine Corps has been a paragon of world-class leadership, excelling in the areas of motivation, training, and management. Semper Fi
-- which since its hardcover publication has become a best-selling, business leadership classic -- shows readers how to adapt these proven practices for their own organizations.
Now in a paperback edition with a new introduction by the authors, Semper Fi
goes behind the scenes to pinpoint what works for the USMC, showing readers how to create a training and management culture that brings out the best in all their employees. The book gives readers tough, practical tips for:
- inspiring individual initiative
- rewarding hard work
- encouraging loyalty
- working with limited resources
- dealing with change
- "leading the troops" at every level of the organization
"This is not," according to Dan Rather, "one of those mumbo-jumbo, pseudo-philosophical books on leadership. Semper Fi
is a book you will actually USE, read, and refer to again and again."About the Authors
Dan Carrison (Los Angeles, CA) and Rod Walsh (Sherman Oaks, CA) are both former Marines and now successful business executives. Their biweekly column, "Rosie's Bar & Grill," was picked up by the New York Times Syndicate.